//Logistics & Supply Chain
We turned a daily dispatch firefight into a 90-second decision.
Northwind Freight
// Results
42%Faster dispatch cycle
$2.1MAnnual cost saved
6 wksKickoff to production
3.8×First-year ROI
// The challenge
Every morning, Northwind's dispatchers spent hours manually rerouting loads around traffic, weather, and carrier delays. Decisions were made on instinct, under pressure, with no time to compare options — and a single missed reroute could cascade into days of late deliveries.
// The outcome
Within six weeks the copilot was live across every regional hub. Dispatchers now start each shift with three ranked options instead of a blank map, and the time spent rerouting dropped by nearly half — freeing the team to manage exceptions instead of chasing them.
// What we built
- A routing copilot that ingests live traffic, weather, and carrier capacity
- Reroute proposals ranked by cost and ETA, with one-click dispatcher approval
- A feedback loop that learns from which routes dispatchers actually accept
- Dashboards that surface at-risk loads before they become late deliveries
The mornings used to be chaos. Now the system hands my team three good options before they've finished their coffee.